A website creation service usually includes an 'about us' page, which can describe a Company's products and services, management, staff, opening hours, business strategy, address and photos.
When using an online web design site or a simple business website builder to create your website, you could also include information on your Business values and mission. This will give any potential customer an idea on the type of service to expect from a Business who has clear goals and how it will achieve them.
The content on an 'about us' page can help you differentiate yourself from Competitors and help attract customers in the future. Therefore, it is important to use words or phrases in a positive and appealing manner.
The use of icons, colours and fonts will display your message across to visitors, drive sales and create a positive user experience for potential customers.